SERVICES

At Late Nights & Weekends, we offer a range of services to cover all of your digital marketing needs.

CONTENT CREATION

Content is king, and with the overload of information bombarding consumers from all angles at every moment of the day, you must create your content wisely.

We have the skillset to provide everything from creative concepts, to campaign tagline creation, and everything in-between, which will have the power to persuade and inspire. Not to brag, but we consider ourselves content experts and have a keen sense for what will fall flat, and an even keener one for what will break the internet faster than the ice bucket challenge or Kim Kardashian’s butt.

Let us create and the rest is magic. Authentic, organic, viral magic.

SOCIAL STRATEGY

So you’ve got your content, now you’ve got to use it wisely.

Content without strategy is about as useful as  a chocolate teapot. Let us take the guesswork out of  the always-evolving magical tool that is social media.

INFLUENCER MARKETING

We bring brands and influential talent together to engage and activate audiences globally.

When influencer marketing is done right, the consumer feels as though they’re listening to a friend. This is done best when brands partner with influencers that are true fans of the brand they’re backing. Consumers have a very keen bullshit filter and can sense when partnerships are authentic.

Heres the truth: brand trust is at an all-time low. Consumers are sometimes doubtful about messaging when it comes from the brand directly. For this reason, influencer marketing has become arguably the most successful method of consumer marketing.

Knowing this, we connect brands and influencers to create meaningful relationships. These relationships are translated into authentic brand stories that have the power to reach millions.

Here’s how we do it:

MEET YOUR MATCH

Looking to your brand DNA and campaign goals, we identify influencer partner options and provide concept proposals based on this.

ROLL IT OUT

From start to finish, we’ve got you covered. This includes securing the influencer of choice, overseeing campaign content creation, and guiding the campaign on the entire length of its journey towards consumer-facing platforms.

THE AFTERMATH

One of the most important parts of a campaign is the results. We analyze the numbers to calculate your return on investment and provide you with a comprehensive wrap-up report.

PUBLIC RELATIONS

Want to get your message out there on an even bigger scale? Then a Publicist will be your new best friend.

Using our media connections, we can amplify campaigns through press releases, PR events, press kits, the list goes on! Public Relations is one of the most powerful ways to transform the way you are perceived. Want to find out how? Contact us!